ACCOUNT DIRECTOR
AGENCY: MTV2

Created by Converse, Band of Ballers was a one-of-a-kind, three-on-three basketball tournament featuring the biggest names in hip-hop and music. The tournament was aired nationally, in partnership with MTV2.

As Account Director, Katie served as the liaison between the MTV2 account team, creative production team, and Converse, working to ensure visibility for both brands while simultaneously maintaining the original creative vision for the basketball game through its TV premier.